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Mastering Funnels - Setting Up UTM Tracking & Finding The Data in Google Analytics

Learn more about how UTM Tracking, UTM Tracking Generators, UTM Tracking in Real Time, and Finding UTM Data on Google Analytics help you master funnels. Watch our recent Livestream on YouTube or you may also listen to our podcast on Spotify.

In this live, we covered a few important and timely topics, including:

1) UTM Tracking

2) UTM Tracking Generators

3) UTM Tracking in Real Time

4) Finding UTM Data on Google Analytics

5) Your Questions

[TRANSCRIPTION]

"All right. Hey, folks, Jason Wilmot here. Excited to be doing this podcast live today. Today is July 25, and typically I do this podcast on Tuesdays, but I'm going to be headed out of town tomorrow with my wife, and so I thought it would be best to do this today. Now, I don't have that much time today to be doing this podcast, so I hope that we can make this as impactful as possible.

We have a ton of people on TikTok right now who are following us live. I'm absolutely thrilled that you guys are joining us. If you want...

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Mastering Funnels | Single Image Ads, UTMs and Advanced Tracking

Learn more about how Single Image Ads, UTMs and Advanced Tracking help master your funnels. Watch our recent Livestream on YouTube or you may also listen to our podcast on Spotify.

In this live, we covered a few important and timely topics, including:

1) Single Image Ads (why these matter)
2) Tracking UTM Parameters for FB & IG
3) Advanced Tracking Software
4) Your Questions

 

[TRANSCRIPTION]

"Hello there, Internet. Jason Wilmot here. Today we are starting the podcast. This is Mastering Funnels podcast number five. 

Today, we're streaming to a lot of different places. Folks who are watching on TikTok right now, go ahead and join the YouTube livestream. If you want to see what I'm about to be sharing, let's go ahead and talk about what we're going to be discussing today. So, first of all, I hope you are all doing well. Jason Wilmot here, pumped to be doing this again.

Hey, I'm doing this five weeks in a row. I think what they say is people who start a podcast...

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Mastering Funnels Podcast | Hooks, TikTok Retargeting & My First 8-Figure Client Funnel

Wanna know how I worked my way to my first 8-figure client funnel? Then watch our recent Livestream on YouTube or you may also listen to our podcast on Spotify.

In this live, we covered a few important and timely topics, including:

1) Hooks (make the first 3 seconds matter)

2) TikTok Retargeting

3) My First 8-Figure Client Funnel

4) Your Questions

[TRANSCRIPTION]

"All right. Hey there, Internet. Jason Wilmot here. We are back with another episode of the Mastering Funnels podcast. Today I am speaking to YouTube, LinkedIn, Facebook, going live on Twitch, and we're also going live on TikTok. 

So thank you for the folks who've already joined me on TikTok. I love all of the support that they've given already. So let's talk a little bit about Funnels today. What are we going to be talking about? Well, there's a couple of different things. 

So first we're going to talk about hooks. By the way, the viewers looking at me, I guess at this point, if you're watching, I am...

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Mastering Funnels - My Origin Story

Wanna know how I started in the Internet Marketing industry? Then watch our recent Livestream on YouTube or you may also listen to our podcast on Spotify.

In this live, we covered a few important and timely topics, including:

1) My Internet Marketing Origin Story

2) YouTube Ad Hacks

3) Your questions and comments

 [TRANSCRIPTION]

"Hello Internet and we are live. Jason Wilmot here. Today is July 5th and I hope everybody is doing well today. One of the things that I always do when I do these live is just to make sure that we're streaming everywhere. I was having a little bit of issues, I would say earlier, just making sure that our podcast, it's now a podcast, our livestream is going everywhere.

So forgive me for checking that while I'm doing this live. But I have done a live stream for where I've heard eight minutes, ten minutes and that just ended up going to nowhere. So maybe somebody enjoyed it somewhere if they can watch dead live streams, I don't know. But anyways,...

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Mastering Funnels With G4, GTM and Retargeting

Ready for a quick how-to on Google Analytics G4, Google Tag Manager (GTM), and Retargeting? Then watch our recent Livestream on YouTube.

In this live, we covered a few important and timely topics, including:

1) How to create a G4 Google Analytics property and where to optimize your settings for data collection and remarketing audiences.

2) How to connect your G4 property to your website using Google Tag Manager (GTM)

3) How to structure your retargeting audience logic for on-platform and on-page retargeting.

[TRANSCRIPTION]

"All right, here we are, internet, Jason Wilmot here. We are doing another live today. Today we are going to be talking about Google Analytics. I know this is everybody's favorite thing, Google Analytics. In an update, you probably got an email from Google today.

If you are using Google Analytics, we'll talk a little bit more about what you need to do because there is something coming that you need to take action on. It's not immediate action. This is the end...

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Growth Hacking with IFTTT

Growth Hacking with IFTTT + YouTube

Using IFTTT recipes are one of the easiest ways to grow your digital footprint on autopilot. In this video, Jason Wilmot explores the idea of using YouTube (and IFTTT recipes) to create downstream posts on many social accounts, including: Twitter, Pinterest, Tumblr, Blogger, Pinboard and Instapaper. 

If you're interested in learning how to leverage these IFTTT YouTube recipes yourself, check out the video, above. 

HACKTICS Resource (GET it HERE)   YouTube IFTTT Recipes

 

[Transcription]

"Hey, Jason Wilmot here from HACKTICS. And in this video, I want to show you a Growth Hack that I like to use specifically around YouTube and how to leverage YouTube content and grow your SEO at the same time. Now, this doesn't have to be just about YouTube. This can be done with other content, because what I'm going to show you is this platform called IFTTT... you see it on my screen, it's called IFTTT. It stands for If This Then That.

...

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What is Growth Hacking? | The Hacktics' Guide to Growth Hacking | Part 4

What is Growth Hacking? In the last blog piece, we discussed the importance using UTM Tracking Parameters. As we learned, if you or your team have put in the effort to build an experience for a viewer on the other side of a click, you owe it to yourself to understand the behavior of people once the get there - based upon the source from which they're coming.
 
Thus far, we've learned how to 1) Set up a funnel, 2) Fire conversions 3) Use tracking parameters, but where do we find the evidence and PROOF of all these aforementioned components?
 
Therefore, the aim of Part 4 of the Hacktics' Guide To Growth Hacking is to help you understand and locate conversion-based data in Google Analytics.
 
Furthermore, as stated in Part 1, at Hacktics we believe the Essential Skills of growth hacking to be:
  1. Data Feedback (Loops)
  2. Advanced Audience Segmentation.
  3. Report. Find patterns. Scale.
  4. Automation

What is...

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What is Growth Hacking? | The Hacktics' Guide to Growth Hacking | Part 3

What is Growth Hacking? In the last blog piece we discussed the importance of Mapping our Conversions Events. Moreover, when we map out our conversions, we can start to understand how to use these Events to discover our ROI, segment our audiences and build automation into our marketing funnel.
 
Therefore, the aim of Part 3 of the Hacktics' Guide To Growth Hacking is to flesh out Tracking and how we use UTM tracking parameters to IDENTIFY which click(s) actually resulted in a conversion.
 
Furthermore, as stated in Part 1, at Hacktics we believe the Essential Skills of growth hacking to be:
  1. Tracking
  2. Data Feedback (Loops)
  3. Advanced Audience Segmentation.
  4. Report. Find patterns. Scale.
  5. Automation
The Secret to Growth Hacking...
 
As promised in Part 1 and 2, we're going to take the next red pill into the world of Growth Hacking. As I mentioned in Part 2, there are two core components to analyzing and...
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What is Growth Hacking? | The Hacktics' Guide to Growth Hacking | Part 2

What is Growth Hacking? In the last blog piece we discussed the importance of the Bottom-of-the-Funnel-Up Mentality.
 
Yet, at the bottom of that funnel are these technical pieces called 'Conversions.'
 
Moreover, these Conversions and their corresponding Conversion Rates are the
corner-pieces of your digital efforts.
 
Therefore, the aim of this Part 2 of the Hacktics Guide To Growth Hacking is to flesh out 1) What these conversions are,
2) How they're mapped out, and
3) How you can use them to understand your Click-to-Conversion ROI.
 
Finally, as stated in Part 1, at Hacktics, we believe the Essential Skills of growth hacking to be:
  1. Conversion Mapping
  2. Tracking
  3. Data Feedback (Loops)
  4. Advanced Audience Segmentation.
  5. Report. Find patterns. Scale.
  6. Automation
The Secret to Growth Hacking...
 
As promised in Part 1, we're going to dive deeper into the world of Growth Hacking Land. As mentioned, as there are...
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What is Growth Hacking? | The Hacktics' Guide to Growth Hacking | Part 1

What is Growth Hacking?

Growth hacking is a process of rapid, iterative experiments across marketing funnels and sales segments, using a variety of channels to find the most efficient way(s) to grow a business (wikipedia).

Moreover, many professionals who excel at this growth hacking skillset often identify as a Growth Hacker.

It should be noted, that any growth hacker (worth their salt) is able to run trackable, scalable, experiments across a variety digital platforms; meaning, they often start with low-cost, high ROI methods - including, digital ads, viral marketing, and automated outreach - all building toward long-term sustainable growth.

Ultimately, as a growth hacker discovers new growth process for an organization, they also build, refine and automate systems they’ve already found to be working.
 
Growth Hacking (when done well) is a rapid process of experimentation, building, analyzing, refining, reporting. And Repeat!
 
Last, a Growth Hacking...
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